5 Critical Things Your Business is Missing

By John Reynolds
March 3, 2014


Today’s fast moving business environment requires organizations and entrepreneurs to always be on the look for the latest technological developments that could enhance their overall business operations and increase their productivity.

Failure to do so will not only cost you heavily in terms of lost business opportunities, but also in the form of intangible losses like inefficient business processes and unproductive employees.

The same holds true for cloud storage services as well.

The high level of connectivity and security, offered by cloud storage services, is quickly becoming a necessity for modern enterprises.

However, there are still those who doubt the value of this technology and, as a result, have stayed away from using it.

As a professional expert in storage systems, I can only emphasize so much on the need of cloud storage services for modern businesses. I consider them to be absolutely critical for any business today.

But just to make my point clearer, here are 5 critical things that your business is missing without cloud storage.

1. Your Teams Lack Coordination

Cloud Synchronization

For modern day businesses, connectivity and coordination among different team members is a mandatory requirement. As a business owner, you can hardly move an inch forward without proper coordination among your teams.

Without using cloud storage, though, you seriously damage the level of coordination among your teams. When different teams are working on the same project or using the same set of data, then it is absolutely necessary for the data to be updated on runtime.

Without cloud storage, your teams are

  • always working under uncertain circumstances.
  • never sure about the validity of their data.
  • never in a position to take long term decisions.

They would be forced to either save data on individual computer hard drives, or use a central system to access data. In both these scenarios there are considerable chances of miscommunication and operational blunders.

Moreover, without a holistic view of the updated data, your teams are always in danger of going in completely different directions from each other.

As a business owner, you might not realize this immediately, but these seemingly small operational glitches can sum up to create massive additional expenses.

2. You Don’t Use Data Effectively

As a business owner, without using a sophisticated cloud storage service, it becomes very hard for you to make effective use of your available data.

This is because your access to data is limited to your hard drive or secure system network. You need to be physically present at your system in order to access your data.

Transferring data from one place to another can also become a serious problem if you’re depending completely on your hard drive for it.

In today’s highly mobile environment, such limitations can severely hamper your business prospects. You need to have data access on the move, from anywhere in the world and at any time of the day.

Without a high standard cloud storage service, it is very difficult to achieve such data accessibility.

3. Your Time is Wasted in Unproductive Tasks

For modern day businesses, time is money. You’re actually paying your employees for their time. So it is absolutely imperative that the majority of your own time, and the time of your employees, is spent on activities that directly add value to your business and generate tangible results.

Without using cloud storage, you spend far too much time in completely unproductive and repetitive tasks that are of no real value to your business. This also diverts your focus from the actual business activities towards these operational loopholes.

Naturally, this can take its toll on you and decrease your efficiency significantly.

By using professional cloud storage services, you not only take this unnecessary burden off your mind, but also ensure much higher levels of security, maintenance and accessibility of your data.

4. Your Data is Never Secure

Data security is perhaps one of the biggest concerns of modern day business owners. Every day, thousands of presumably secure system networks are hacked all over the world that costs millions of dollars to businesses.

Without using cloud storage services, you expose your data to an ever growing community of highly sophisticated hackers that are always searching for opportunities of data theft and smallest of security breaches.

You can manage multiple backups of your data at different places, just in case anything goes wrong. But even that would not be enough to ensure the security of your data since none of the backups would be continuously synced with your primary data source.

This is where cloud storage is really useful. Not only will your data be protected through multiple security layers and data encryption techniques, but would also be secured through multiple backups at different locations that are synced with each other all the time.

So even if something goes wrong with your primary data source, you will always have the most updated version of your data available to you.

5. You’re Bearing Unnecessary Costs

Cloud Hosting Cost

By not using professional cloud storage services, you are putting unnecessary expenditures and cost burdens on your business.

In order to replicate even a small percentage of the level of security that cloud storage offers, you’d need to hire professional data management experts and provide them the necessary infrastructure to operate.

Moreover, you’ll need to bear additional energy costs so that your backup systems are running properly all the time.

But even with all these additional costs, you’ll not be able to achieve the countless other benefits that professional cloud storage services can offer you.


As a rule of thumb, the most valuable resources of your business should be spent on the most profitable activities and should directly translate into tangible profits. By not using professional cloud storage services, you’re not only involving yourself unnecessarily in unproductive activities, but also bearing additional maintenance and operational costs with much lesser benefits than a professional cloud storage service.